Marketing Management Basics

ByUnknown

Marketing Management Basics

What is Marketing Management and concept of marketing management Marketing is a management process, activity or we can call it as a Managed set of activites that leads to customer satisfaction. Marketing as Management part or process can be seen with every company orRead More

Sales Management

ByUnknown

Sales Management

Sales Management being a part of Marketing Management focuses on management of all sales activities including Sales promotion, Product Advertisement, Promotion, Pricing, Product Distribution product merchandising. Sales Management directly relates to the Sales Personnel who are involved in Sales activities. Managing Sales personnel including hiring,Read More

Planning Process

ByUnknown

Planning Process

Planning is a management process that includes setting goals and objectives, both long term and short term in order to achieve target within the stipulated time. Planning is to decide the steps of how to achieve a target or of how to doRead More

Smith College - SSEP

ByUnknown

Smith College - SSEP

Established in 1990, Summer Science and Engineering Program(SSEP) at Smith College serve more than 100 students every year in shaping their academics to higher level. SSEP is for high school girls and are given an opportunity to stay in campus of Smith College for fourRead More

14 Principles of Management

ByUnknown

14 Principles of Management

Henry Fayol, a French Industrialist gave a very influential contribution to the management business manages under his 14 Principles of Management. Fayol became Director of a mining  company in 1888 and developed these Principles with his experience of taking a company from difficultRead More

Classical Conditioning Theory of Learning

ByUnknown

Classical Conditioning Theory of Learning

Classical Conditioning Theory of Learning is one of the Learning Theories based on Individual behaviour, generated as a result of Learning developed in occurrence of certain events. Such behaviour is result of combination of conditional stimulus and unconditional stimulus. Conditional Theory of LearningRead More

Decision Making

ByUnknown

Decision Making

Decision making in management is a very important factor and demands high level of commitment from the managers and the top management. Decision Making can be said as the process of comparing various alternatives to select the best one that ensures highly efficientRead More